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Analytics
July 24, 2018
To Combat Ad Fraud, Take Control of Your Campaign Data
I'm sure by now most of us have seen some version of the alarming headline from a recent report by the World Federation of Advertisers: Without Changes, Ad Fraud May Reach $150 Billion Annually. While the scale of the problem the WFA report describes…
Analytics
July 9, 2018
The Emergence Of Cross-Channel Marketing & Why It’s Breaking Analytics
Analytics
June 12, 2018
How to Invest in Data Quality and Why
Analytics
May 22, 2018
Creating a Customer-Centric Experience Through Data
Analytics
May 21, 2018
How AI Has Changed Analytics Reporting
News
May 17, 2018
Claravine Announces $4 Million Seed Round, Signs on Adobe Veteran as CEO
Analytics
May 16, 2018
This Week in Analytics: Early May
Digital Marketing
May 10, 2018
The Lowdown on Location Data
Digital Marketing
April 29, 2018
Do You Really Know Your Customer?
Digital Marketing
April 19, 2018
Think Big With Data-Driven Marketing
Digital Marketing
April 19, 2018
GDPR Crash Course: What You Need to Know
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