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Analytics
October 16, 2018
Stop Fixing Your Marketing Data
Have you heard this one? “Yes, results from the marketing campaigns are coming in. We’ll have insights for the business just as soon as we’ve taken steps to clean the data....” Waiting for the punchline? That was it. And if you’ve heard …
Analytics
October 4, 2018
Data without the Trauma
News
September 28, 2018
Claravine: Our Story
Analytics
September 12, 2018
For Brand Integrity, Know the Company You Keep
Digital Marketing
September 11, 2018
3 Overlooked Steps to Effective Personalization
Analytics
September 10, 2018
What is Your Marketing ROI?
Analytics
September 5, 2018
How to Make "UTM Parameters" Work for You
Analytics
August 22, 2018
The "Unspecified" Problem
Analytics
August 20, 2018
7 Questions Your Campaign Data Should be Answering
Analytics
August 20, 2018
Running Your Enterprise on Premium Data
Analytics
August 2, 2018
What Does It Mean to "Track" Your Marketing Data?
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