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Content Management
March 18, 2020
The Importance of Complete Content Metadata
As I explore more of the full capabilities of enterprise CMS, eCommerce, and DAM solutions, it came to my attention that an underlying (no pun intended) level of detail is often incomplete or missing altogether. This detail is called content metadata…
Campaign Tracking
March 10, 2020
Tracking Code Structures: Pros & Cons
Data Governance
January 29, 2020
What is First Party Data? Your 1P Data Strategy Starts Here
Analytics
January 23, 2020
Digital Analytics Toolbox
News
January 15, 2020
Claravine Hires Industry Leader and Opens NYC Office to Accelerate Growth
Blog
December 11, 2019
Digital analytics data enrichment [business uses from expert Adam Greco]
Analytics
December 4, 2019
A Season of [Analytics] Giving: Craig Scribner
Content Management
November 14, 2019
Digital Content Management Overview
Campaign Tracking
November 7, 2019
Google Analytics Campaign Tracking [for beginners]
Data Governance
October 31, 2019
Digital Metadata [and why it’s cooler than you think]
Analytics
October 23, 2019
Google Campaign URL/UTM Builder: Common Issues & Alternatives
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